Product Marketing Intern (Winter/Summer 2022)


Student - Internship / Co-op

Area of Interest:



Oakville, ON, Canada

Who we are

Geotab is a global leader in IoT and connected transportation and certified “Great Place to Work.” We are a company of diverse and talented individuals who work together to help businesses grow and succeed, and increase the safety and sustainability of our communities.

Geotab is advancing security, connecting commercial vehicles to the internet and providing web-based analytics to help customers better manage their fleets. Geotab’s open platform and Marketplace, offering hundreds of third-party solution options, allows both small and large businesses to automate operations by integrating vehicle data with their other data assets. Processing billions of data points a day, Geotab leverages data analytics and machine learning to improve productivity, optimize fleets through the reduction of fuel consumption, enhance driver safety and achieve strong compliance to regulatory changes.

Our team is growing and we’re looking for people who follow their passion, think differently and want to make an impact. Ours is a fast paced, ever changing environment. Geotabbers accept that challenge and are willing to take on new tasks and activities - ones that may not always be described in the initial job description. Join us for a fulfilling career with opportunities to innovate, great benefits, and our fun and inclusive work culture. Reach your full potential with Geotab. To see what it’s like to be a Geotabber, check out our blog and follow us @InsideGeotab on Instagram, Twitter or Facebook.

At Geotab, all staff must be fully vaccinated in order to be eligible to work in our North American offices at this time. Accordingly, any job offer for an onsite position resulting from this posting will be conditional upon the successful candidate providing evidence of full vaccination. Accommodations may be made for those who cannot be vaccinated based on medical or other legally protected grounds.

Geotab policies and requirements are subject to change based on local or federal guidelines.

Who you are

We are looking for amazing talent who can contribute to our efforts and deliver results. Geotab is actively seeking a Co-op Student who will immediately contribute to the organization and the Marketing team efforts. If you love technology, marketing, research, are well organized and keen to join an industry leader, we would love to hear from you!

What you'll do

As Marketing Specialist Intern, you will assist with defining the key messages of the company's products including hardware, software features and third-party partner products. You will work under the supervision of the Sr. Manager, Product Marketing and Market Intelligence to document and communicate the product/feature sales benefits (the “why”) appropriate to specific targeted markets in a variety of media that will optimize adoption by both internal and external sales teams. The Intern will engage in research activities to further provide insight of the competitive landscape, sales channels and end users.

How you’ll make an impact
  • Product marketing resource for Geotab hardware, software and third-party partners

  • Support product marketing with positioning documentation

  • Assist in development of launch planning checklists

  • Assist with reviewing developed content to help ensure key messages are accurately communicated

  • Contribute to preliminary research projects that may include competitive information and market research

What you’ll bring to this role
  • Completing a University degree in Business Marketing or a related field preferred, with an interest marketing, product marketing, or competitive/market intelligence

  • Strong communication, organization and time management skills, as well as a willingness to learn and strong work ethic

  • Creative thinking and an energetic and positive approach to facing challenges.

  • Passion for technology and innovation

  • Ability to multitask and handle multiple projects at a time

  • Previous industry work experience nice to have

  • Ping Pong and Foosball skills always a plus

Why job seekers choose Geotab

Work from home and flex work arrangements

Baby bonus

Home office reimbursement program

Online learning and networking opportunities

Electric vehicle purchase incentive program

Competitive medical and dental benefits (full-time employees only)

Retirement savings program (full-time employees only)

How we work

At Geotab, we understand that the world is always changing and that we need to change with it. Geotab has adopted a hybrid model for working, including a flexible work from home program, with the opportunity to work in our safe, clean offices. When working from home, you are required to have a reliable internet connection with at least 50mb DL/10mb UL. Virtual work is supported with cloud-based applications, collaboration tools and asynchronous working. The health and safety of employees are a top priority. We encourage work-life balance and keep the Geotab culture going strong with online social events, chat rooms and gatherings. Join us and help reshape the future of technology!

We believe that ensuring diversity is fundamental to our future growth and progress and is an integral part of our business. We believe that success happens where new ideas can flourish – in an environment that is rich in diversity and a place where people from various backgrounds can work together. Geotab encourages applications from all qualified individuals. We are committed to accommodating people with disabilities during the recruitment and assessment processes and when people are hired. We will ensure the accessibility needs of employees with disabilities are taken into account as part of performance management, career development, training and redeployment processes. If you require accommodation at any stage of the application process or want more information about our diversity and inclusion as well as accommodation policies and practices, please contact us at Click here to learn more about what happens with your personal data.

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